The Vest-Pocket MBA

ISBN: 9781591840510

出版社: Penguin USA

出版年: 2005-1

页数: 512

定价: $ 20.00

装帧: Pap

内容简介

This bestselling soup-to-nuts book teaches the techniques and methods used in the countryas finest MBA programs. And now itas fully revised with the latest information for todayas busy businesspeople. Presented in an accessible question-and-answer format, "The Vest-Pocket MBA" helps readers quickly pinpoint all the formulas, ratios, and rules of thumb they need to analyze and evaluate nearly any problem. Among the many topics it covers: accounting, finance, break-even analysis, investment evaluation, capital budgeting, business law, risk minimization, marketing, and international trade. "The Vest-Pocket MBA" offers a wealth of guidelines, illustrations, and how-toas for the modern decision-maker, from the B-school student to the senior executive.