Managing By The Numbers
Managing By The Numbers
副标题: A Commonsense Guide to Understanding and Using Your Company's Financials : An Essential Resource for Growing Businesses
ISBN: 9780738202563
出版社: Perseus Books Group
出版年: 2000-05-15
页数: 216
定价: USD 18.00
装帧: Paperback
内容简介
Developed in partnership with Inc., a handy and practical guide to interpreting your company's financial statements to drive business growth and profitability
Everyone interested in building a stronger business needs to understand and use the information captured in financial statements. In Managing by the Numbers, business education and accounting experts Chuck Kremer and Ron Rizzuto team up with open-book management authority John Case to demystify the numbers. They present a practical, common-sense approach to reading financial statements and to managing the three bottom lines of business financial performance: net profit, operating cash flow, and return on assets. The book features numerous exercises and examples (with associated templates available on the Web), a powerful new management tool known as "The Financial Scoreboard," and an extensive glossary. Managing by the Numbers is an essential resource for entrepreneurs, business owners, managers, and anyone eager to improve their mastery of the financial side of running a business.