The Art of Woo
The Art of Woo
副标题: Using Strategic Persuasion to Sell Your Ideas
ISBN: 9781400105304
出版社: Tantor Media
出版年: 2007-10-18
定价: USD 34.99
装帧: Audio CD
内容简介
Selling ideas---especially the kinds of ideas that make organizations work---is a skill shrouded in mystery. In The Art of Woo, Professors G. Richard Shell and Mario Moussa offer a self-assessment to determine which persuasion role fits you best and discuss how to make the most of your natural strengths.