Competing for Advantage

ISBN: 9780324273434

³ö°æÉç: South-Western Educational Publishing

Ò³Êý: 395

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Competing for Advantage summarizes the latest strategic management research and practice, using current examples and a straightforward style to make it accessible to both experienced practitioners and new managers. The authors connect theory to practice, illustrating the process and tools used in strategic analysis and implementation to create a sustainable competitive advantage. Further, the text examines the critical issues of today?s business environment including chapters on both strategic leadership and corporate governance. Competing for Advantage is an outstanding resource for those wanting to better understand and more effectively participate in their organization?s strategic management process.

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Robert E. Hoskisson / R. Duane Ireland / Michael A. Hitt

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