Beyond ''e'': 12 Ways Technology is Transforming Sales&Marketing
Beyond ''e'': 12 Ways Technology is Transforming Sales&Marketing
ISBN: 9780071376495
作者: Stephen Diorio
出版社: McGraw-Hill Trade
出版年: 2001-11-01
定价: 254.6
内容简介
The dizzying barrage of new marketing technologies is leading to confusion, the rule of ?hype,? and bad marketing investments and decisions. Beyond "e" is designed to help sales and marketing e