成功销售秘诀SCIENCE OF SALES SUCCESS
成功销售秘诀SCIENCE OF SALES SUCCESS
ISBN: 9780814471920
作者: Josh Costell
出版社: AMACOM
出版年: 2003-11
页数: 256
定价: 75.00元
内容简介
""The Science of Sales Success" shows readers how to achieve the perfect win-win sales situation. Providing a system for giving customers more measurable benefits than competitors, Josh Costell shows how sales professionals can make fewer calls to win higher-profit orders. Costell used his ""selling is a science"" theory to propel him from rookie status to national sales manager of a Fortune 500 company just three years out of college. Now he reveals how to: * Apply a quantifiable approach to selling in order to duplicate success * Speed up ""advance or abandon"" decisions to make productivity explode * Create bonds and motivate customers to share decision-making information Filled with examples and case studies, the book shows how to build value-driven solutions from the perspective of customers' goals rather than the products and services being offered. Featuring templates and a unique sales milestone map, "The Science of Sales Success" is every sales professional's key to faster sales growth."