Blog Schmog

副标题: The Truth About What Blogs Can Do for Your Business

ISBN: 9780785215769

出版社: Thomas Nelson

出版年: 2007-1-16

页数: 256

定价: USD 19.99

装帧: Hardcover

内容简介

Blog Schmog takes a look at the blogging phenomenon and its impact on politics, writing, marketing, public relations, publishing, journalism, and all other forms of communication. Written from a skeptic's point of view, Robert Bly holds blogging up to close scrutiny, giving practical, easy-to-use tips that can help you master blogging and its application. This book cuts through the hype surrounding blogging, enabling you to get a true and accurate picture of blogging's potential as well as its limitations. Inside you'll discover how the blogosphere operates along with real-world advice from blogging experts on how to write an effective, reader-oriented blog.