The Commercial Exploitation of Intellectual Property Rights by Licensing
The Commercial Exploitation of Intellectual Property Rights by Licensing
ISBN: 9781854182852
出版社: Natl Book Network
页数: 239
定价: $ 209.05
装帧: Pap
内容简介
This Report will show you - whether as licensor or licensee - how to identify and secure profitable opportunities, strategies and techniques for negotiating the best agreement, and finally the techniques of successfully managing a license operation.